We’re Going Ultra!

I am sure most of you know who is Ultraman and if you do not know who or what is Ultraman, please get up to speed by reading about this super hero – here. There are many variances of Ultraman from Ultraman Taro to Ultraman Gaia. Yes, there is a huge Ultraman family if you have been following. Though many different Ultraman, every series that appear only have one thing in common, the BEEP! Most of the Ultraman have a little light on his/her chest. The episode always and usually starts with a monster attacking the city and Ultraman will soon come to the rescue. What cannon cannot kill, Ultraman can by just playing karate!  Sometimes, Ultraman loses his energy and the light on the chest would blink and BEEP! as a sign of weakness. The fight will always end up with Ultraman summoning all his energy for a finishing move either through a Spacium Ray or an Ultra Slash!

I am sure that brings back a lot of childhood memories but there are two folds as to what I would like to write about today. Firstly, I would like to focus on the word Ultra which I believe denotes the highest level of goodness. Before I elaborate more on the word Ultra, please allow me to digress. We are indeed in the BEEP! situation as far as the varieties of good rabbit food is concerned. Therefore, we summoned all our energy and effort in bringing only the BEST OF THE BEST into Malaysia. I personally is fed up firstly with inconsistent stocks and most disgustingly, those that does not have the least passion for our pet rabbits. The outcome – brands that appear and disappear on the shelves like Chipsmore cookies and people who deny our rabbits of their rightful basic needs.

Tru-Luv Rabbitry’s long presence clearly shows that I (or we) are dead serious about the welfare of our rabbits. I am committed to my rabbits by providing them only the best. We know that there are many brands of rabbit food in the market and often find ourselves asking the question – WHICH ONE TO BUY?

I understand that not everyone bothers to go through the ingredients and know exactly what the rabbit food is made of but instead depend very much on word of mouth and “recommendations”. Since ingredients and scientific facts are not our forte, I would like to just distinguish and categorize to make things simple. I believe the scientific facts will be laid down in due time.

Pet Owner or Breeder?

Pet owners love their pets to bit and pieces and always want the best for their furry buddies. The number of animals kept are less than 5 at a time and most of the time, the BEST is well affordable.

Breeders in Malaysia have anywhere from 20 to 300 (farm) animals at a time and that will bring us to the next question.

Commercial or Pet Market?

I can only give the commercial the following formula:-

Low Investment = High Profit


Minimum Input = Maximum Output

Let me share with you my observation at the moment and see if it makes sense to you. Most of the rabbit food available in the market at the moment is formulated for the purpose of meeting merely what the rabbit needs so that it can survive to reproduce more. Most of these are used for meat and they do not need to live for a long time as they are slaughtered after reaching a certain age. Therefore, farmers could not care less what are the ingredients used to produce these rabbit food. Some may even include additives so that the rabbits gobble up as much as they can just to gain enough weight to be slaughtered.

On the other hand, rabbit food specially formulated for pets not only provide nutritional needs but enhances the lives of our beloved pets so that they live a long and healthy life. If having a healthy rabbit living a long life is not what you intend to have, then I am not sure why you are keeping a pet to begin with. Therefore, I assume all of us are pet lovers and want the best for our pets. Although the price maybe a little steep, we need to take a step back and understand the reason behind it. Certain rabbit food maybe a little higher in price but the AMOUNT TO FEED is lesser than other rabbit food. In the long run rabbit owners save more! Also, we have to take into consideration the QUALITY of the ingredients used to prepare the rabbit food.

What I find disturbing at the moment is that, the prices of commercial rabbit food formulated for farm animals are selling at a higher price compared to rabbit food formulated for pets!

In the next few days, an ULTRA PREMIUM rabbit food will be unleashed and to be honest, all Tru-Luv rabbits has been anxiously waiting for this after having a couple of months of sample supplies.

I am taking the lead by taking the LEAP, what about you?



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Filed under Bunny Business, Rabbit Diet

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